Nike VaporMax 2020

Air VaporMax 2020

To recognise the level of confidence Nike has in this updated, more sustainable and more colourful model, it’s important to know that they originally unveiled the Nike VaporMax 2020 as part of Team USA’s “Medal Stand” collection. These shoes have been elevated to the point of national pride. 

One of the main reasons for this burgeoning sense of pride is sustainability. This new VaporMax 2020 design update is made using 75% recycled manufacturing waste, and the whole shoe comprises a whopping 50+% recycled materials. The upper is constructed using Nike’s groundbreaking Flyknit technology. The yarns are engineered with precision to minimize lost material, which avoids the wastage of cut-and-sew. This technique also allows various wonderful colours to be combined intimately within one product. In addition, the yarns are made from about 67% reused post-industrial goods, as well as different reconstituted components (including recycled plastic bottles), thus reducing the need to produce more raw petrochemical material. 

The theme of recycling continues as the Ortholite sockliner is made from roughly 50% recycled material and the tongue is constructed from at least 80% reused foam. The heel and toe guard both contain roughly 60% reconstituted TPU creating a mesmeric pattern that expresses a sense of creativity and vivacity. As for the comfort side of things, FlyEase technology enables ease of use and adjustability, while the VaporMax cushioning provides comfort underfoot. The Air VaporMax 2020 is a feat of modern engineering which has proved that mass production and sustainability can have a positive and symbiotic relationship in the future.